The Bok Shop

Who are they?

The Bok Shop are an award winning fried chicken jaunt based in Brighton & Hastings. They're not just passionate about chicken though, they take pride in their brand and content, and as a result have a decent social following.

What they needed

What I used to do it

The Challenge.

Jamie & Howard got in touch around the time they were launching their latest restaurant, hoping to utilise their Instagram & TikTok following to spread the word and get some regular customers based in Southampton.

The Result.

The Bok Shop’s social agency, SpeakEazy, launched a social campaign to start pushing more people to signing up to the mailing list on the run up to opening the new shop.

From there, I built an automated email which welcomed newbies to the newsletter. I also created a one off campaign which introduced the Southampton shop to the whole audience, keeping them updated on behind the scenes progress of the new shop, on a weekly basis until they opened.

After the success of the launch, The Bok Shop kept me on to help with managing their regular newsletters containing offers, secret menu items, and general news on The Bok Shop.

I helped The Bok Shop with...

Peek into my toolbox for this project...

Address: Projects, Nile House, Nile St, Brighton and Hove, Brighton BN1 1HW